@article {47879,
	title = {How can oil sands companies keep a good reputation to the eyes of their stakeholders? INT D 561 Energy and Environment -special focus on oil sands},
	year = {2007},
	pages = {28},
	institution = {University of Alberta, School of Business},
	url = {http://www.uofaweb.ualberta.ca/see2/pdfs/Oil\%20Sands\%20Reputations\%20-\%20Isirdi.pdf},
	author = {Isirdi, Bruno}
}
